Eavesdropping on Business-Speak, by John Stodder
Posted in Fun With Press Releases, Marketing, Politics on May 29th, 2008
What does a PR person owe their client or their boss when they are no longer being paid to speak for them or keep their secrets? The question comes up, obviously, with the publication of Scott McClellan’s memoir, What Happened: Inside the Bush White House and Washington’s Culture of Deception.
President Bush’s current spokeswoman, Dana Perino, […]
Posted in Fun With Press Releases, Professional Services, Trends on May 1st, 2008
Good news! The science, the art, the profession of image-making makes a significant advance this spring. The Association of Image Consultants International is holding its annual conference in Tampa, Florida in May. I can only your image consultant is savvy enough to attend.
Here’s the press release:
Getting Up Close and Personal With the Business of Image
SAN […]
Posted in Fun With Press Releases, Internet, Marketing, Transportation on Apr 18th, 2008
Scott Berinato, who blogs for Harvard Business School, is mighty impressed with the online press release Delta and Northwest airlines created to launch their recent merger:
Think of it as a mini-site, or temporary site, almost like a booth at a trade show. It’s a combination of marketing, investor relations, and customer service. The content here […]
Posted in Fun With Press Releases, Politics, Professional Services on Mar 26th, 2008
The Ladders, or I should say, TheLadders (spaces between words are so 20th-century), thought its job placement service for people who believe they should earn more than $100,000 could get some favorable publicity with a political survey of executives. They asked: Who would American executives elect as president today?
I guess the idea […]
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